Dropshipping usually involves opening a store and carrying a wide variety of products. However, there are many dropshippers that also make money dropshipping only one product.
You can find success with either model. If you are interested in dropshipping one product only, I’ll explain how you can do so quickly and easily.
I’ll share some of the products I have come across in which people have found success. I’ll also share an awesome single page shopping cart software that you can try for free.
Why Dropshipping is Awesome
You are likely already familiar with how dropshipping works. It is a low-cost and low-risk online business model.
Rather than having to buy all of your store’s inventory upfront, you save money by leaving all of the storage and shipping to your dropshipping suppliers.
You locate dropshipping suppliers that carry the products you want to sell. You can then place these same products into your own store.
You only order the items when a customer orders from your store. You buy the item from your dropshipping supplier.
During the checkout process, you input your customer’s shipping details. The dropshipping supplier then ships the item to your customer.
Your profit is the difference in price between what you charged for the item and what the dropshpping supplier charged you.
Choosing a Single Product To Dropship
Choosing one product to dropship is likely the biggest obstacle for most people. There are so many items to consider.
I came across some success stories of people that did the single product dropshipping page. You may have heard of these stories as well.
The Single Product Flashlight Campaign
I came across this story awhile ago. From what I can remember, Trey Lewellen had an overabundance of flashlights. He created a sales funnel selling one flashlight.
As people went through the sales funnel, they were then upsold to buy multiple flashlights for a great price. I cannot remember if there was more to the funnel but he did tremendously well in sales.
The Light Up Dog Collar Campaign
I can’t recall whose story this is but I do remember the product. It was a light-up dog collar and it was a single dropshipping product.
It wasn’t the same collar as above but similar. It is these types of items that can do very well. Imagine having a single page selling this light-up dog collar.
People with dogs would immediately think it is an awesome product for walking their dogs at night.
Having a single page showcasing one product makes it a distraction-free sale.
How To Find Dropshipping Suppliers
Finding the right product will take a bit of research but you can literally pick anything.
It has a lot to do with the niche, how useful (or cool) the product is, and how you market it.
One of the easiest and hassle-free ways to source your dropshipping products is by using AliExpress.com.
AliExpress is a large online retailer made up of merchants primarily based in China. They also have merchants in the U.S. and other locations.
AliExpress carries millions of products, all of which you can begin selling immediately. Many dropshippers utilize this service for some of these convenient reasons:
- Over 100 million products
- Worldwide shipping
- No requirements or fees
- No limits on the number of products you sell
- No limits on profit margins
- ePacket shipping (faster shipping method from China to the U.S.)
- Product shipping tracking ID
- Buyer protection system with full money-back guarantee
Another option is to search for product using a wholesale/dropshipping directory like Salehoo. Their directory contains over 8,000 vetted suppliers.
You perform a search for products and you are presented with various suppliers. You can then connect with them and establish a relationship.
Setting Up Your Single Page Store
One of the most popular eCommerce software for dropshipping only one product is ClickFunnels. The flashlight campaign mentioned above used a marketing funnel built with the ClickFunnels software.
However, you do not need to have a multi-page funnel to sell one product. I learned of SamCart’s 1-page funnel and immediately became a fan of this type of funnel.
The 1-page funnel is great because you sell the product by outlining its features and benefits. The checkout form is on the same page rather than clicking a button to take you to a separate checkout page.
It looks similar to this:
Notice how the checkout form is on the same page as well as an upsell:
SamCart offers these features plus more. They have several one-page templates and a drag-and-drop interface that makes it easy to create your sales page by yourself.
Take advantage of the SamCart free trial and try it out with a product that you want to dropship. You get to test all of the features and decide if it is the shopping cart software that you want to use.
Marketing Your One-Page Dropshipping Store
No matter what type of dropshipping store you have, in order to make sales, you will need to advertise.
An eCommerce business requires consistent marketing. Fortunately, there are free methods as well as paid methods of advertising.
You can utilize social media platforms such as Facebook, Instagram, Pinterest, and Twitter. However, most dropshipping store owners use Facebook ads to make consistent sales.
There is a learning curve for using paid advertising of any kind. I suggest learning what you can about the paid advertising platform that you want to use.
There are many good Facebook Ad courses that you can explore and learn the ins-and-outs of using the advertising service.
My Closing Thoughts On Dropshipping Only One Product
I feel that dropshipping only one product can be just as lucrative as selling several products in an online store. A lot of it has to do with the niche you choose, the type of product, and how well you can market it.
After learning about SamCart and the 1-page sales funnel, I am convinced that you do not need to have a multi-page sales funnel to sell one product.
One-page sales funnels are excellent for selling not only physical products but services, affiliate products, MLM opportunities, and just about anything that someone wants to sell.
If you have a dropshipping product in mind, it is worth testing out SamCart for yourself using their 14-day free trial.