Finding niche ideas isn’t as difficult as you may think. Niches are everywhere if you are on the lookout.
What is challenging is finding a niche that you enjoy enough to write about on a regular basis. In this post, I will share how to find niche ideas for creating a niche website.
I will also explain why it is beneficial to select niches that you are genuinely interested in.
1. Start with What Interests You
I find that the easiest way to begin niche research is by starting with what I find interesting.
For example, I enjoy the topic of internet marketing, niche websites, and online businesses.
These are topics I can write about on a regular basis because I enjoy them so much. Thus, I created the blog that you are reading right now.
The best way to figure out what interests you is to take a look at what you enjoy doing in your free time. What are your hobbies? What do you do for fun?
Here is a list of things that I enjoy and could possibly create niche websites about:
- Food and cooking
- Playing my ukulele
Why It Helps to Choose a Niche You Enjoy
A niche website requires a lot of content. If you have no plans on outsourcing your content creation, you are likely the only person who will create content.
If this is the case, it helps to choose a niche you are truly interested in. You do not have to be an expert on the topic as you can always share what you are learning.
Since I am genuinely interested in the topics above, I could create niche sites as follows:
Food and Cooking
I could create a niche website about low-carb cooking or cooking with particular kitchen appliance such as a crockpot or oil-less fryer. I could review kitchen appliances, utensils, gadgets, and any other food related gear.
As a novice photographer, I could create a website detailing what I learn about photography. I could also review any new photography equipment that I buy.
We enjoy watching movies in our household, particularly action and sci-fi films. I could create a niche blog reviewing all of the movies I’ve watched. I could link to affiliate products related to those film within my reviews. I could also include reviews of home entertainment equipment such as televisions, speakers, and more.
Playing My Ukulele
This would actually be a really fun niche website as I could create video tutorials of songs I’ve learned. I could review and recommend different ukuleles. I may actually consider this niche!
2. Search Top-Seller Lists
Another great idea is to browse the top-seller lists for major e-commerce websites such as Amazon and eBay.
Here are links to both of their top selling products:
The thing you’ll want to keep in mind with these top-seller lists is that some items may be trendy.
The key is to consider products that are evergreen. If you can find a niche around a top-selling product, you will have good products to promote on your website.
The categories on both Amazon and eBay will help you to narrow down a niche—hopefully on a topic you will enjoy.
3. Check Out Pinterest
I don’t use Pinterest all that much but my spouse uses it often. When I do use it, I am amazed at how much stuff people pin on a daily basis.
You can search for just about anything and there will be products related to your search. If you do a general browse, you will definitely come across some cool niches.
When you come across something cool, ask yourself if it is a niche that you could develop. Would you become bored of it after a month?
This actually goes for any niche. If you think you’ll become bored with it, don’t pursue it. I have made the mistake of jumping into a niche I thought I’d enjoy only to abandon it after three months.
4. Check Out the Magazine Stands
You can find a plethora of niches just by browsing a magazine stand. There are magazines for tons of niches.
Here are some magazine topics I’ve found from browsing Amazon’s magazine section:
- Home & garden
- Health & fitness
Pick up a magazine and check out some of the articles. The various articles will help you to generate sub niches.
I enjoy stopping by a Barnes & Noble and browsing their magazine section. There are so many topics and you are sure to find some that pique your interest.
5. Talk to Family, Friends, and Co-Workers About Their Current Needs
Pay close attention to the people who you are around the most. If you listen to what they talk about, they are mentioning niches all of the time.
Many people talk about home repairs, stuff for their children, pets, cars, health, education, and the list goes on and on.
Listen to what people are discussing when you’re in line to order your coffee or breakfast. Niches are all around you if you pay attention.
Things to Keep in Mind
Keep in mind that not every niche you choose will be a winner. You may think you’ve picked a great niche and start off writing for it on a regular basis only to quit after a few months.
I used to waste so much money on buying domain names for niche websites I thought I’d keep up with.
I hope the tips above will help you with brainstorming niches. Don’t give up on your niche website(s)!